ROTOSCOPY - ACTIVIA AND YOPRO
RAIZ STUDIO
In this project, we have compiled two works of rotoscoping, a visual composition technique that consists of isolating objects or people in a shot in order to insert them into new scenarios or visual effects.
In the project for ActiviaWe changed the texts on the product labels, replacing Spanish with Portuguese, precisely and in line with the original design, maintaining the visual integrity of each package.
Working for YoProwe apply a heat in the scenes, simulating muscle strength, creating a feeling of intensity and energy that conveys the brand's proposal.
