51 ICE


We were called to produce the launching campaign for the new 51 Ice flavors. The idea was to build a 3D splash made of drops, referring to the flavors and freshness of each beverage.
We created 3D illustrations of the drops with the texture of the skin and inner parts of the fruit, some liquid droplets and others with a frozen aspect. We also created a 3D illustration of the bottle, sweat droplets, and exchanged the label and liquid color in post-production for each flavor variety.